SEO Services
B2B SEO
SEO for businesses that sell to other businesses, where buying cycles are long, several people are involved and one lead can be worth a great deal.
- 2,500+ businesses served
- 60k+ reviews collected
- Reply within 1 working day
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What's included
What B2B SEO covers
Buying committee content
Different people in a buying decision search for different things. We build content for each role, from the specialist evaluating detail to the director approving budget.
Service and solution pages
Clear pages for each service and the sectors you serve, answering the questions a procurement lead asks before shortlisting.
Proof and credibility
Case studies, accreditations and reviews presented where buyers look for them, which matters for both conversion and AI citations.
LinkedIn and search together
Organic search and LinkedIn presence planned together, since B2B buyers use both during research.
Lead quality reporting
Enquiries tracked by quality and value, not just volume, so effort goes into what produces real opportunities.
How it runs
01
Audit
A review of how your buyers research suppliers in your sector, the terms that indicate a qualified enquiry, and the content your competitors use to win them.
02
Plan
A written plan setting out the order of work, what each stage costs and the numbers we will report against. You keep it whether or not you hire us.
03
Build
The foundations first: technical fixes, structured data, content and review collection, shipped in weekly increments rather than one large reveal.
04
Compound
Monthly reporting on rankings, AI citations, enquiries and revenue, with the plan adjusted each quarter against what is actually working.
Why GoReview
Why businesses choose us
We own the reputation layer
Our own review platform is used by more than 2,500 businesses and has collected over 60,000 reviews. Review signals feed rankings, AI citations and paid conversion, so we do not have to resell somebody else’s tool.
AI search and classic search together
We optimise for ChatGPT, Gemini, Perplexity and Google AI Overviews alongside traditional rankings, because buyers now move between all of them.
One team, UK hours
Search, content, social, paid and reputation sit with the same Manchester based team, so channels reinforce each other and you have a named contact who answers the phone.
Reporting on enquiries
We report on calls, forms and revenue, not just traffic. If a channel is not producing enquiries at a sensible cost, we say so and move the budget.
B2B SEO FAQ
Does SEO work for niche B2B markets?
Yes, often very well. Search volumes are lower, but the value of each enquiry is higher and competition is frequently weaker.
How do you measure B2B SEO?
On qualified enquiries and pipeline value. Traffic volume matters far less when one contract can be worth tens of thousands of pounds.
Should we publish pricing?
Where possible, even as ranges. Buyers search for pricing, and pages that answer it tend to rank and convert better.
How does this fit with our sales team?
We align content with the questions your sales team hears most often, which also shortens sales conversations.
Pairs well with
Coverage
B2B SEO across the UK
Based in Greater Manchester and working with businesses across the UK. Local work is priced per location, so the approach is the same wherever you trade.